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About the Project
About the Project
Klookva Bank — Retail brand of the commercial bank Ural Financial House.
Klookva Bank — Retail brand of the commercial bank Ural Financial House.
Redesign of a mobile banking app to improve usability, modernize the interface, and align with user expectations.
Redesign of a mobile banking app to improve usability, modernize the interface, and align with user expectations.
Research & Insights
Research & Insights
Competitive analysis: Studied Sber and T-Bank to borrow best practices (compact loaders, clear card balance overview, quick transfer shortcuts, card-based system, favorites, categorized histories, clear error states).
Competitive analysis: Studied Sber and T-Bank to borrow best practices (compact loaders, clear card balance overview, quick transfer shortcuts, card-based system, favorites, categorized histories, clear error states).
CustDev: Identified key pain points — inconvenient login (forced logins every 7–10 days, hidden PIN/biometry setup), hidden menus, confusing transfers, lack of payment history filters, no chat support, hidden notifications, and poor visual readability.
CustDev: Identified key pain points — inconvenient login (forced logins every 7–10 days, hidden PIN/biometry setup), hidden menus, confusing transfers, lack of payment history filters, no chat support, hidden notifications, and poor visual readability.
References: Collected UI and visual inspirations for modern, clean, and user-friendly patterns.
References: Collected UI and visual inspirations for modern, clean, and user-friendly patterns.
Goals
Goals
Improve discoverability of key actions
Improve discoverability of key actions
Add clarity to history and notifications
Add clarity to history and notifications
Redesign the visual style to feel modern and trustworthy
Redesign the visual style to feel modern and trustworthy
Process
Process
Conducted CustDev interviews and usability audits
Conducted CustDev interviews and usability audits
Analyzed competitors to identify strong patterns
Analyzed competitors to identify strong patterns
Prepared references and moodboards (UI + Visual)
Prepared references and moodboards (UI + Visual)
Designed new flows for main screen, transfers, and notifications
Designed new flows for main screen, transfers, and notifications
Iterated through feedback and testing
Iterated through feedback and testing
Outcome
Outcome
Proposed a cleaner, more intuitive navigation system
Proposed a cleaner, more intuitive navigation system
Redesigned transfers with favorites, SBP highlights, and quick actions
Redesigned transfers with favorites, SBP highlights, and quick actions
Improved history categories and repeat actions
Improved history categories and repeat actions
Suggested chat integration and better notification management
Suggested chat integration and better notification management
Developed a modern UI style with improved readability and clear iconography
Developed a modern UI style with improved readability and clear iconography