Marquiz: Countdown Timer
Context
Marquiz is a quiz and form builder for marketing and education. A self-initiated concept, never shipped — I noticed the feature request in a real user feedback thread and designed the solution independently.
Business Problem
Users themselves requested the feature in a feedback thread — a timer would help both marketing scenarios and a newer segment, educational quizzes.
User Problem
Two segments, two different needs: marketers want urgency around limited offers; education creators want a timer that tracks how long a quiz takes.
Process
Found the request in a real feedback thread: marquiz.nolt.io/403
Broke down how Jotform, Typeform, and Outgrow handle countdowns.
Wrote separate hypotheses for marketing and education.
Designed one flexible mechanic covering both — different settings states, a timer config modal, and quiz states with an active timer.
Achievements
Since the concept was never shipped, I don't have post-launch data. I'd measure success through Timer Adoption Rate, Quiz Completion Rate, adoption across marketing vs. educational use cases, and Time to Configure.
Outcome
Designed a flexible countdown mechanic for two Marquiz segments, grounded in real feedback and competitive research. Never validated with users or the team — the next step before shipping would be a usability test or A/B experiment.
